Uncover the best-kept secrets of the Italian Riviera and Northern Italy thanks to our boutique tailor-made trips and exclusive experiences. We are local and we'll make you travel more intimately, avoiding uninspired tourist options and adding a boutique touch.

We are Anna and Emanuela, two local entrepreneurs profoundly in love with this amazing country of ours. Together we founded BeautifuLiguria, an independent boutique travel company and DMC. Supported by our exceptional team, we design luxury tailored journeys and top-end experiences for discerning travelers, to get you deep under the skin of the places you’ll visit. Each of our expert-curated trips is crafted to meet your specific needs and dreams: our mission is to take care of the smallest detail to make your journey absolutely flawless.

This is where your journey begins

Get inspired by these sample itineraries, then let us handcraft an exclusive bespoke trip to best suit your needs.

Add a special touch to your journey

Pick and choose from our collection of superior boutique experiences to spoil your senses and turn your trip into a lifetime memory.


High-class team building experiences, fulfilling incentive travels and stylish celebration events.

We specialize in organizing high-end fully customized private events for both companies and individual customers. Our extensive knowledge of the area, as well as our precious local connections, allow us to hand-select stunning locations and unparalleled Italian experiences for you to live the most memorable event you’ve ever attended.

What people say about us

In the words of our guests


Insight, news and top tips from our blog

We will walk you through the most intimate, authentic and magical corners of the Italian Riviera and its surroundings.

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